This blog post is based on a Link∙Ability Radio audio event focusing on cyber security. It was created by ChatGPT using the event transcript. Link∙Ability's usual blog post writer Lynnaire Johnston is on holiday.
LinkedIn is built on trust – people connecting, sharing ideas, and exploring business opportunities. However, this trust-based system is increasingly exploited by cybercriminals.
Cybersecurity on LinkedIn is crucial, as the platform has become a target for phishing scams, malware, and even targeted attacks. Here’s how to protect yourself from these threats.
The Human Element
One of the biggest challenges in cybersecurity is the human factor. We humans are both the weakest and strongest link in the cybersecurity chain. LinkedIn users often want to trust others because the platform is designed for relationship-building.
However, cyber attackers prey on these instincts, manipulating emotions to launch scams. For example, a user might be curious about an enticing job offer or feel rushed into clicking a link for a "great deal." Recognising emotional triggers and learning to slow down before acting can prevent a lot of potential issues.
The use of two-factor authentication (2FA) is a must on LinkedIn. Enabling 2FA ensures that even if someone obtains your password, they would need a second form of verification (usually from a phone app) to access your account. Yet, while 2FA protects against account hacking, it doesn't address all threats.
Common LinkedIn Scams
One of the most prevalent threats on LinkedIn is phishing. Cybercriminals send fake emails that appear to come from LinkedIn, urging users to click on a link or provide login details.
While most people are aware of email phishing, many don't realise that malicious links can be sent directly through LinkedIn messages or posted in comments. These links may look legitimate but are designed to infect your computer with malware or trick you into giving away personal information.
Another growing risk on LinkedIn is job offer scams, especially targeting users who display the "Open to Work" banner. Scammers use enticing job offers to lure individuals into providing personal details or even money.
These scams can be hard to spot, as the job postings may appear genuine at first glance. Always verify job offers by visiting the company's official website, and never agree to interviews conducted via unsecured channels like WhatsApp or other messaging apps.
Trust and Connection Risks
Building a network on LinkedIn involves connecting with people you may not know well, which can open doors for scammers. They may first gain your trust and then exploit it by using your connection to scam others.
For instance, a scammer may use your name to introduce themselves to another person in your network, making the interaction seem more credible. To avoid this, regularly review your connections and remove or block individuals who seem suspicious.
Additionally, LinkedIn offers a profile verification feature, which adds an extra layer of credibility. However, be cautious when using it. Some verification processes require sensitive information like a passport, which may be stored by third-party providers with different levels of data protection. Always read the privacy policies of such services to understand how your data is being used and stored.
Protecting Your Digital Footprint
Your digital footprint – the information you share online – plays a big role in your security. Every platform you sign up for adds another layer to your footprint, which can be used by attackers to create a profile on you.
Minimising the amount of personal information you share and regularly checking your privacy settings can help reduce the risks.
Using strong, unique passwords for every account is another critical practice. Consider using a password manager to generate and store complex passwords securely. This reduces the temptation to reuse passwords across different platforms, which could expose multiple accounts if one is compromised.
Summary
Cybersecurity on LinkedIn boils down to awareness, vigilance, and taking proactive steps to protect your account. By enabling 2FA, being cautious of phishing attempts, verifying job offers, and managing your digital footprint, you can significantly reduce your risk of falling victim to scams. Always remember, the best defence against cyber threats is staying informed and prepared.
To listen to the replay of this event click here.