Networking and messaging FAQs
Understanding the best ways to build a strong network of truly engaged connections and followers is the key to success on LinkedIn. Through messaging and other strategies, relationships are developed that can open doors and lead to business.
Should I accept all LinkedIn connection requests?
You don’t need to accept every LinkedIn request. Accept people you know, have mutual connections with, are peers, mentors or those in your industry. Check their profile for relevance and authenticity. It’s okay to ignore or even remove connections if they’re not a good fit. Quality beats quantity – curate a network that aligns with your goals.
What’s the best way to network on LinkedIn?
The best way to network on LinkedIn is to engage before you connect. Comment on posts, then send a personalised request. Once connected, follow up with a friendly message. Share helpful content and show up consistently. Focus on long-term relationships, not quick wins.
How do I politely decline a connection request?
You can ignore, archive, or respond politely. If you respond, thank them for reaching out and explain that you’re currently focused on connecting with specific people. There’s no need to accept every invite – curate your network to match your goals.
What’s the difference between a connection and a follower?
Connections are mutual – you follow each other and can message directly. Followers see your public posts, but you may not see theirs or be able to message unless connected. “Follow” is most people’s primary button but this can be changed to Connect from your Settings. Use both strategically to build reach and deepen relationships.
Should I connect with competitors on LinkedIn?
Yes, connecting with competitors can be valuable. It fosters mutual respect, helps you stay informed, and may even lead to collaboration. Use discretion – don’t overshare sensitive content. Professionalism goes a long way. If they engage with your content, your reach also grows.
How do I start conversations on LinkedIn?
To start conversations on LinkedIn, engage thoughtfully with others’ content first. When messaging, reference something specific and relevant. Ask a question or share a resource. Keep it short and sincere. Conversations start with curiosity, not a sales pitch.
How do I follow up after connecting?
Follow up after connecting with a quick message thanking them. Mention something you noticed on their profile or posts. Offer something helpful or ask a casual question to spark conversation. Don’t pitch – focus on building rapport and long-term value.
How do I introduce myself to new connections?
When introducing yourself to new connections, keep it friendly and brief. Mention how you found them, what you have in common, and why you connected. Don’t pitch – start a conversation. A good first impression opens the door to future opportunities.
How do I find the right people to connect with on LinkedIn?
Use search filters for job title, industry, location, and mutual connections. Follow people who engage with similar content and send personalised connection requests. Join groups in your niche and interact before reaching out. Focus on relevance, not just numbers.
Should I automate LinkedIn outreach?
Never. Automating LinkedIn outreach may save time, but is banned by LinkedIn and could result in you being shut out of the platform. Avoid mass messaging tools even those by companies claiming they comply with LinkedIn’s T&Cs. Unless they are a named LinkedIn partner, they don’t. Personal beats automated every time. Keep it human and tailored.
Should I join an engagement pod to increase post reach?
No. LinkedIn is actively working to remove them and you could be penalised by being part of one. They are an example of quantity over quality which on LinkedIn equals long-term failure. You may look successful while being in a pod, but this false engagement will disappear once you leave. You then have to start from scratch to rebuild your reputation because being part of a pod can be seen by others.
